Step 1. Discovery

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy.

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Step 2. Prototype

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy.

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Step 3. Design

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy.

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Step 4. Development

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy.

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Step 5. Launch

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy.

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Step 6. Support

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy.

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Step 1. Goal identification

Together we work with you to determine what goals the site needs to fulfill what its purpose is. An examination of current content, visuals, and future needs. Once we know the site's goals, we can define the scope of the project. i.e., what pages and features the site requires to fulfill the goal, and the timeline for building those out.

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Step 2. Sitemap and wireframe creation

With the scope well-defined, we can start digging into the sitemap, defining how the content types, data, and features will interrelate.

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Step 3. Content creation

Now that we have a bigger picture of the site in mind, we can start creating content for the individual pages, always keeping search engine optimization in mind to help keep pages focused on a single topic.

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Step 4. Visual elements

With the site architecture and some content in place, we can start working on the visual brand. Depending on the project, this may already be well-defined, but we might also be defining the visual style from the ground up. Tools like style tiles, moodboards, and element collages can help with this process.

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Step 3. Content creation

Now that we have a bigger picture of the site in mind, we can start creating content for the individual pages, always keeping search engine optimization in mind to help keep pages focused on a single topic.

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Are you ready?

Let’s Create Something Great!

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.

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