Design, Development, and Strategy — All Under One Roof

MacPhee Design brings strategy, design, and development together under one roof — working in Webflow and Squarespace to build sites that are easy to own.

Published on
July 11, 2019

Most web projects involve more handoffs than they should. A designer who doesn't fully understand CMS architecture. A developer who doesn't think in design systems. A strategist who hands off a document and disappears. Each translation is a place where intent gets lost and quality gets diluted.

MacPhee Design is built around a different model. Strategy, design, content architecture, and development happen together — which means what gets approved in the style guide is what gets built, editors get a CMS shaped around their real workflow, and organizations aren't left coordinating between people who don't speak the same language.

Three platforms, one methodology

We work primarily in Webflow, Drupal, and Squarespace, and we choose between them based on what the project needs.

Webflow is our platform of choice for organizations that need a fully custom design, a scalable CMS, and a site their marketing team can own without developer dependency. We build using Finsweet Client First methodology — a structured system that keeps projects organized, understandable, and maintainable long after launch. For organizations operating at Enterprise scale, we have experience there too.

Squarespace is the right choice for organizations that want a polished, professional site they can manage confidently on their own. As a professional Squarespace Partner, we bring the same strategic rigor to Squarespace projects: content planning, clean design, and a handoff that leaves clients capable.

The goal is always the same

Every project ends the same way: with an organization that understands their site, can update it confidently, and doesn't need to call us for things they should be able to do themselves. That's what we mean when we say we build sites that are easy to own.

If you're looking for a web partner who can think strategically, design thoughtfully, and build something that lasts, let's talk.