Branding
Foundation
Your brand, led with intention.
MacPhee Design directs branding projects as a strategic lead, identifying what the project needs, assembling the right creative talent, and making sure the result works across every medium and carries through into the final website. Whether that means a full identity system from scratch or a refresh that brings an existing brand up to date, the process is managed end to end so you don't have to coordinate the pieces yourself.
Deliverables
- Logo and logo variations
- Favicon and WebClip
- Social media logos
- Font selections and brand colors
- Branded open graph images
- Brand guidelines for web handoff
Relevant work
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Rocky Neck Art Colony
Consolidating multiple websites into one modern platform for America's oldest continuously operating art colony.
M. Kristine Fisher
A Squarespace portfolio for a mixed media and photography artist, built six-plus years ago and maintained ever since, because a good website is a long-term relationship.
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Ochsner Health Network
Helping a hospital system merge two networks and make a more usable and manageable website.
New Hampshire Bee Association
Built for a better tomorrow and the advancement and study of honey bees, beekeeping, the economic importance of apiculture, and to help the honey bees thrive.
Bauer Harris
A minimalist website for a boutique executive search firm highlighting their people, services, and industry-leading expertise.
MIT Black History
A central archival and storytelling system built in Drupal to show evidence of the history of African Americans at MIT and to provide young people an instrument for action and a power for their future.
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ACES
Alliance of Climate & Environmental Stewards was created to empower communities of stewards to act locally but the one thing it was missing was a website to pull it all together.
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Ebbrell Architecture + Design
Ebbrell Design, a boutique architectural firm, wanted to launch its rebrand with a new, modern website to bring out its best for clients.
Toolbelt
